Chapel Hill-Carrboro Y

Local YMCA branch

Goal: Work with marketing director on various branded materials.

  • Produced the inaugural annual report to illustrate everything the Y offers

  • Consulted with marketing director on content and copy in addition to designing the 8-page report – utilizing the new national branding look

  • Created multi-use direct mail fundraising campaign with complementary email marketing

  • Designed and produced a 12-page summer camp brochure

 

Goal: Collaborate with the development director to create and manage annual donor appreciation dinners.

  • Oversaw and managed all promotional and collateral materials including invitation, email marketing, online registration, name tags, place cards, thank you cards, flowers, decorations, and donor appreciation gift

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