Educational services for visually impaired clients and students
Goal: To create a cohesive branding campaign. Client had never worked with an outside creative team or had any professionally produced marketing items.
• Led team effort with client group and copywriter to create communications plan.
• Created unified branding campaign and messaging with copywriter which included print and digital collateral, trade show materials, email marketing, and web graphics.
• Continue to manage print and digital projects and vendors from concept to completion.
• Work with photographer and client at photo shoots with visually impaired students.