cohesive branding
logo brand guidelines web print digital promotional
“It's always best to start at the beginning,” said Glinda the Good Witch. Whether you're just starting out or you've been around for awhile – focusing on your brand and message is usually the best place to start. Creating a unified brand is important because it builds trust and shows your company is reputable and legitimate. Focused, smart branding also streamlines your marketing and advertising efforts and can not only generate new customers – but inspire employee pride and sense of belonging. We all want to believe we're doing good and a strong brand message can help secure your place in the community.
You‘re great at what you do and a comprehensive branding campaign – whether for your business, nonprofit organization or annual event – illustrates how valuable you are to the community. Let me help you tell your story though words and visuals.
day-to-day marketing
Print digital email web events
As your in-house marketing partner I can handle your day-to-day marketing efforts. Face it, you know your business needs consistent, smart marketing, but it doesn‘t always make your weekly task list – you have other priorities. I can take these tasks off your plate – freeing you up to concentrate on what brings you joy and help your business become more profitable. I think marketing and branding is fun – so it’s a win-win.
What are day-to-day marketing efforts?
It depends on your needs and capabilities. I ask a lot of questions, learn about your business goals and assess what you‘re currently doing and what‘s falling through the cracks. Outside perspective often uncovers tasks that can be streamlined or even save you money. Then I develop a plan that will work for you and your budget. It can be anything from creating and managing your print, digital and outreach programs to developing a marketing plan and budget. All this, while maintaining your consistent brand and message.
Let's talk and see how I can help grow your business.